Lead Management for Real Estate and Realtors

Real estate is a super competitive industry with razor thin margins. Bitrix24 is the best cloud lead management CRM for real estate professionals with all essential follow up tools. Manage leads automatically, sell more. Cloud, mobile apps, open source.

Bitrix24 is a popular lead management app for real estate agencies and solo realtors. Real estate is a super competitive industry with razor thin margins. You need something that works (yes, on your mobile as well, since you don't spend much time in office), something that's easy to use (realtors don't have much free time) and something that automates realtor's routine tasks.

Ok, so Bitrix24 starts with demand generation and lead capture. Phone call from a number that's not in your database? Recorded as a new lead automatically. New website inquiry? Ditto. New email? Email-to-lead activated. Yes, anytime somebody asks you a question via Facebook or Telegram or Viber or website chat or any other Open Channel, Bitrix24 adds them as a potential lead.

If you work in a large real estate agency, you'll need lead distribution tools as well. Jane does residential, Peter does commercial, Marsha works with short sales, Jack does office rentals, Mark handles bank repos. Done.

Then you'll need follow up tools. Automatic emails. Task reminders. Phone calls. Birthdays. Appointments. Lead qualifying and segmentation. Bitrix24 handles all that and even does marketing automation.

* Please note that the information may have changed since the publication. For current prices and features please visit Bitrix24 pricing page.

Basic Features

  • Unlimited users free
  • Custom quotes and invoice 
  • 5GB free online storage
  • Web based and on premise
  • Unlimited CRM records
  • CRM Import/Export
  • Flexible access rights
  • Free mobile apps for iOS and Android
  • API and source code available

Register Free

Best CRM

  • Leads/Contacts/Companies/Deals
  • Custom sales stages
  • Custom fields in CRM
  • Quotes and Invoices
  • Products and Product Catalog
  • CRM activity stream
  • Currencies and taxes

Register Free

Import & Export

  • Excel & CSV
  • Email to lead
  • Call to lead
  • Web to lead (external web forms)
  • Manual entry
  • Mobile entry

Register Free

Sales Automation

  • Custom workflows (business processes)
  • Email marketing
  • Access rights
  • Automatic lead assignment
  • Sales funnel
  • CRM reports
  • Tasks and documents
  • Calendar and scheduling

Register Free

Call Center and Telemarketing

  • Incoming calls
  • Outbound calls
  • Rent local number
  • Rent toll free number
  • Use your number
  • Call recording
  • Call forwarding

Register Free

For more information about Bitrix24, head over to our training courses.
We also have a great YouTube channel that covers every aspect of Bitrix24, from sales and planning to document management and company internal communication tools.
To download the self-hosted edition of Bitrix24 that can be installed on your own server and give you access to open source code, please visit the Bitrix24 Self-Hosted page.
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