About Authors
Peter Martin
"Pete is an experienced content writer specializing in B2B/SaaS and health/fitness. He has a degree in English from the University of Northumbria, a diploma in Copywriting, and is a qualified Level 3 Personal Trainer.
His main strength as a writer is making complex, technical topics feel clear, engaging, and genuinely readable — especially when it comes to CRM, product management, sales, and marketing.
When he is not behind the keyboard, he’s a self-confessed bookworm and amateur boxer* (*very amateur, he hastens to add!)."
His main strength as a writer is making complex, technical topics feel clear, engaging, and genuinely readable — especially when it comes to CRM, product management, sales, and marketing.
When he is not behind the keyboard, he’s a self-confessed bookworm and amateur boxer* (*very amateur, he hastens to add!)."
Expertise tools
Favorite categories
Articles
Good leads rarely stall from lack of interest; they stall from weak qualification, unclear routing, and slow follow-up across sales teams today.
16 min
Small teams often lose customers in the gaps between sales, delivery, and support; this explains how a simple workflow keeps work moving clearly.
14 min
When teams split calendars, tasks, and chat, daily work drifts; this guide shows how shared loops clarify ownership and customer priorities.
14 min
Retention rarely fails at renewal; it fails after handoff. This piece shows workflows that keep onboarding, risk signals and renewals on track.
14 min
Buying fewer tools can fuel faster growth when startups budget around broken handoffs, revenue delays, and the smallest fixes that scale cleanly.
14 min
Early sales teams often run on memory; this piece shows the five CRM fields that make deals trackable before RevOps arrives and forecasts safer.
12 min
Webinars
Do you want to become a Bitrix24 author?
Free. Unlimited. Online.
Bitrix24 is a place where everyone can communicate, collaborate on tasks and projects, manage clients and do much more.
Start for free